Some Of My Work
At the time that I was offered the deal from a partner PR company Harrison Moscow Communications I was working on the creation of an online store and was flooded to my eyeballs. However this was a deal too good to let go because the concept of the Phillips 24 event was pretty smart and would see me working with a medium that I didn't have a clue about; the iKyp card. iKyp is a pretty cool marketing tool that's small enough to fit into your pocket and big enough to hold information to make any brand explode off the page with a certain 'je ne sais quoi.'
The PR company bestowed upon me the job of creating the branding for the event, but firstly needed to create a pitch strong enough to wrestle the contract from 3 other world renowned PR Companies. HMC was an outsider and so to give them the edge created a snazzy flash micro site pitch that was saved on CD-Rom business card launcher from my friends at Webs4cd. To cut a long story short, 2 flights and 15 pints later I got the call, ‘we got the job, and I’ve just heard word that they were so impressed with the CD-Rom presentation that they want you to create the something similiar for them, can you do it?’ errrr! ‘Gimme 2 secs to think about that, 1…YES.’
The project was probably best described as a topsy-turvy event, meaning that it was manic right till the day of launch, but it was definitely worth all the late nights.





